I. To assist local revitalization teams in mastering the key to traditional agricultural transformation and enhancing the market competitiveness of agricultural products, the Tainan City Local Revitalization Project Office of this school is organizing this event. This lecture focuses on two core areas:
(I) Agricultural Product Development Strategies: Guiding participants to understand the integrated relationship between product positioning, brand narrative, packaging design, and distribution strategies, starting from market demand, and establishing a complete product development mindset.
(II) Practical Case Studies and Experience Sharing: Inviting local teams with practical experience to share their journey and key decisions from raw material selection, product prototyping, brand building to product launch and sales, providing practical operational methods.
II. Event information is as follows (please refer to the brochure for the detailed agenda):
(I) Event Time: June 29, 2026 (Monday), 1:30 PM to 5:00 PM.
(II) Event Location: 4C Changshou Cultural and Creative Lecture Hall, Tainan Cultural and Creative Industry Park (No. 16, Section 2, Beimen Road, East District, Tainan City).
(III) Format: In-person lecture. (iv) Registration link: https://forms.gle/ECy23YcH5DsQG2R8A